Privacy policy

Section 01

1. Who is responsible for your data

The controller for the personal data described in this policy is [To be supplied] (company number [To be supplied]), registered at [To be supplied]. Data protection enquiries are handled by [To be supplied] and can be sent to [To be supplied]. Our registration with the Information Commissioner's Office is [To be supplied]. Where a value here shows as a placeholder, it has not yet been published on this site.

Section 02

2. The personal data we collect

We collect what is needed to quote for a journey, carry it out and account for it afterwards. Most of it comes directly from you when you enquire or book. We do not ask for more than the journey requires. If you volunteer information that is not needed, such as the purpose of a private trip, it is not recorded as part of the booking. Identity and contact details: name, mobile number, email address and, for corporate work, employer and cost centre Journey details: pick-up and drop-off addresses, dates and times, flight or train numbers, meeting points and any special instructions Passenger details: names and contact numbers of travelling passengers where they differ from the booker Requirements you tell us about: child seat needs, luggage, assistance animals and accessibility or mobility needs Payment information: billing details, invoice references and payment confirmations, but not full card numbers Correspondence: WhatsApp messages, contact and quote form submissions, and notes of calls about a booking Technical data from the website: IP address, device and browser information and pages visited, as described in our cookie policy

Section 03

3. How we collect it

Most data comes directly from you through the quote form, the contact page or WhatsApp on +44 7775 554848, and from the conversations that follow. Some comes from a third party acting for you, such as an executive assistant, a travel manager, an event organiser or a hotel concierge booking on a guest's behalf. Where someone books for you, we rely on them having your permission to pass on your details, and this policy still applies to how we handle them.

Section 04

4. Why we use it and our lawful bases

We use personal data to prepare quotations, confirm and carry out journeys, communicate with passengers on the day, take payment, keep accounting records and handle complaints. The lawful basis depends on the purpose. Performing your booking is processed on the basis of contract. Keeping tax and accounting records is a legal obligation. Improving the service, keeping records of complaints and protecting against fraud rely on our legitimate interests, balanced against your rights. Optional marketing relies on consent.

Section 05

5. Information about health and accessibility

Sometimes a booking involves information that is more sensitive, such as a mobility requirement, an assistance animal or a medical device that affects how a passenger travels. This is used only to arrange the journey properly, is shared only with the people who need it to deliver it, and is not retained for longer than the booking record requires. You are never obliged to explain a medical condition to us: telling us what the journey needs in practical terms is enough.

Section 06

6. Marketing communications

We do not need to market at you to run a chauffeur service, and enquiring about a journey does not sign you up to anything. Where you have asked to hear from us, or where we contact an existing client about a service closely related to work already carried out, you can opt out at any time by replying to the message or telling us on WhatsApp. Opting out of marketing never affects messages about a booking you have made.

Section 07

7. Who we share data with

Personal data is shared only where it is needed to deliver the journey or to run the business properly. It is never sold, and it is not shared with other transport companies for their own marketing. Where a supplier processes data on our behalf, they act on our instructions under a written agreement rather than for their own purposes. The chauffeur carrying out your journey, who receives the details needed to meet you and complete it Partner operators where a journey is subcontracted, for example at a location outside our own fleet coverage Payment providers and our accountants, for taking payment and keeping statutory records IT and communications providers who host the website, messaging and booking records Venues, hotels and airport operators only where a meeting point or access arrangement requires it Insurers, legal advisers, the police or other authorities where there is a legal basis or obligation to do so

Section 08

8. International transfers

Some of the technology providers we rely on operate outside the UK. Where personal data is transferred abroad, we take steps to ensure a level of protection consistent with UK data protection law, using recognised safeguards such as approved contractual clauses or an adequacy decision. If you would like to know where a particular category of data is processed, ask and we will tell you what we can about the arrangements in place.

Section 09

9. How long we keep it

Booking records are kept for as long as needed to deliver the service and to deal with any query, claim or complaint that may follow. Financial records are kept for the period required by tax and company law. Enquiries that do not lead to a booking are kept for a limited period so we can pick up the conversation if you come back to us, and are then deleted. Marketing preferences are kept for as long as needed to honour your choice.

Section 10

10. Keeping it secure

Access to booking and passenger information is limited to the people who need it to do their job, and chauffeurs receive only the details required for the journey in front of them. Devices and accounts used for bookings are protected, and passenger details are not discussed outside the operational context of the journey. Discretion is part of a chauffeur service, and it applies to data as much as to conversation in the vehicle.

Section 11

11. Your rights

UK data protection law gives you rights over the personal data we hold about you. To exercise any of them, contact us using the details in clause 1 and tell us which right you want to use. We will normally respond within one month. We may need to verify your identity first, particularly where a request concerns a booking made by someone else on your behalf. Ask for a copy of the personal data we hold about you Ask us to correct data that is inaccurate or incomplete Ask us to delete data where there is no continuing reason for us to hold it Ask us to restrict processing while a query about accuracy or use is resolved Object to processing carried out on the basis of our legitimate interests Ask for data you provided to be transferred to you or another provider in a portable format Withdraw consent at any time where processing relies on consent

Section 12

12. Cookies and the website

The website uses cookies and similar technologies, which are described in our cookie policy along with how consent is obtained and withdrawn. Analytics data collected through the site is used to understand how visitors find and use our service pages, not to build a profile of you as an individual.

Section 13

13. Complaints about data

If you think we have handled your data badly, please raise it with us first so we can investigate and put it right. Our complaints procedure explains how that works. You also have the right to complain to the Information Commissioner's Office, the UK supervisory authority for data protection. Raising a concern with us does not remove that right.

Section 14

14. Changes to this policy

This policy is reviewed as the service and our systems change, and the version published here is the one that applies. The current edition was last reviewed on 27 August 2026. Where a change materially affects how personal data is used, we will make that clear rather than rely on a quiet update to this page.

Section 15

Related legal documents

These documents are read together. Where one document conflicts with another, the document that deals most specifically with the subject applies to that subject.

Website Cookie Policy · Data Protection & UK GDPR

Section 16

Questions about this document

If any part of this document is unclear, raise it before you confirm a booking rather than afterwards. Journey-specific requirements are agreed in the written quotation and confirmation, which take precedence over general guidance on this page.

Contact the team · Get a quote